Automation 101: How to Prioritize Your First Business Automations

Feb 26, 2025

Struggling with time-consuming manual tasks? Automation can help! Start by identifying pain points, prioritizing high-impact areas, and choosing the right tools. From streamlining finance and accounting to automating customer onboarding and IT processes, automation boosts accuracy, saves time, and enhances business performance.

Jesper Kristensen

Founder

QuickBooks

Make.com

HubSpot CRM

How to Get Started
  • Assess Your Pain Points – Identify the most time-consuming and error-prone tasks.

  • Prioritize Based on Impact – Focus on areas where automation will deliver the highest ROI.

  • Choose the Right Tools – Invest in automation software that aligns with your business needs.

  • Start Small and Scale Gradually – Implement automation in phases to ensure a smooth transition.

  • Monitor and Optimize – Continuously evaluate and refine automated processes for better performance.

1. Repetitive and Time-Consuming Tasks

Start with tasks that are performed frequently and take up a significant portion of your team's time. These tasks often involve:

  • Manual data entry

  • Email follow-ups

  • Invoice processing

  • Payroll management and

  • much more...

For example, in the retail industry, automating inventory tracking and sales reporting can reduce human error and streamline operations. In finance, automating recurring transactions and reconciliation processes can free up valuable time for strategic decision-making. Automating these repetitive processes not only saves time but also reduces human errors.

Start with tasks that are performed frequently and take up a significant portion of your team's time.


2. High-Impact Areas

Look for processes where automation will provide immediate and noticeable benefits. For example, automating financial reporting can significantly enhance accuracy and compliance while saving hours of manual work. In customer service, chatbots and automated ticketing systems can improve response times and customer satisfaction.

3. Data Collection and Processing

Businesses deal with vast amounts of data, from customer interactions to financial transactions. Automating data collection, validation, and processing ensures that your records remain accurate and up-to-date. Tools like OCR (Optical Character Recognition) for invoice scanning and AI-driven data analytics can help streamline these processes.

4. Approval Workflows

Many organizations still rely on manual approvals for expense reports, purchase orders, and contract sign-offs. Automating approval workflows speeds up decision-making, eliminates bottlenecks, and ensures compliance with company policies. Most common accounting software like QuickBooks, Xero, Microsoft Business Central and Wave already have built-in approval system, but they can be complex to get configured correctly.

5. Customer Onboarding and Communication

First impressions matter, and automating customer onboarding processes can make them seamless and engaging. Automated welcome emails, self-service knowledge bases, and CRM-integrated workflows, such as those available in HubSpot, can enhance customer experience while reducing the workload on your team. Connecting these systems ensures that customer data is synchronized across platforms, providing a more personalized and efficient service experience.

6. Finance and Accounting Processes

Automating financial functions such as invoicing, accounts payable/receivable, and expense tracking can improve cash flow management and reduce the risk of errors. Cloud-based accounting software with automation capabilities, such as QuickBooks and Microsoft Business Central, can significantly enhance efficiency. These platforms integrate seamlessly with other automation tools, enabling businesses to streamline financial reporting, forecasting, and tax compliance. Automating financial functions such as invoicing, accounts payable/receivable, and expense tracking can improve cash flow management and reduce the risk of errors. Cloud-based accounting software with automation capabilities can significantly enhance efficiency.

7. IT and Security Processes

IT departments can benefit from automating software updates, system monitoring, and security compliance checks. Automated backup solutions and threat detection systems help safeguard data while reducing the manual effort required for IT maintenance. Additionally, platforms like Zapier can connect different software applications, allowing IT teams to automate routine processes and enhance system interoperability. IT departments can benefit from automating software updates, system monitoring, and security compliance checks. Automated backup solutions and threat detection systems help safeguard data while reducing the manual effort required for IT maintenance.


Final Thoughts

Automation is not just about replacing manual work; it's about gaining efficiency, improving accuracy, and enabling teams to focus on high-value tasks. By starting with the right processes, businesses can build a strong foundation for a scalable and efficient future.

Need help identifying and implementing the right automation strategies for your business? NordCFO specializes in streamlining financial, operational, and customer processes through tailored automation solutions. Whether it's integrating QuickBooks, Microsoft Business Central, or optimizing workflows with Zapier and HubSpot, we help businesses enhance efficiency and scale seamlessly. Contact us today to get started!

Jesper Kristensen

Founder

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